Gibson Real Estate, Northwest Arkansas

Getting Started

Let's face it. How we really live in a house and how we present a house for sale are, for most people, completely different. And the term staging can differ from home to home. Some homes may need just a good deep clean/declutter and regular maintenance for a "quick fix" prior to a scheduled showing, while others will show best with a change in furniture and accessory placement. 


You may like to sit in a recliner looking out at your view. However, if that recliner is in what should be your dining room (true story) and you are determined to sell your home then yes, you should expect to move that chair for the duration of the listing period. Think of it this way - if you are hiring a REALTOR to sell you home, and sell it as quickly as possible, then you are basically hiring a them to make sure you never sit in that chair looking out at that particular view again right? So, let's go ahead and make that "move" now! It really will help with the function, flow and feelings buyers subconsciously use when making decisions.  


Whether using a client's existing furniture, supplementing with accessories for a cohesive look, or filling a vacant listing with my "magic furniture", there are many ways to prep a house for a great first impression and quick sell. 


Ready to start? Begin tackling this listing prep checklist (download PDF below) and contact me for professional real estate opinions and advise (particularly before investing in repairs or expensive updates). 


If you are short on time, it's especially important to remember to prioritize this list. Cleaning, packing up & de-cluttering should be your top priority. You want to make your home look as new as possible if you want to get the most out of your sale, in the least amount of time.  

Listings: Before & After Pictures

Before

After

Rearranging What's Already There

Before

After

Bringing Life to a Vacant Home

Before

After

Focusing on the View

Floor plans and Renderings can make the difference

Benefits of Floor Plans

  • When a home can not be staged or is vacant, a floor plan that includes a suggested furniture layout is a great substitute.
  • It is often difficult to know what the layout of a home is from the pictures taken by the listing agent. I can't tell you how many times a buyer has entered a showing excited and left disappointed because the layout of the house wasn't what they thought it was going to be. Including a floor plan in a listing can save valuable time for buyers, sellers and agents.
  • As a seller, including a floor plan distinguishes your home from the average listings, as it is more common for floor plans to be included only with new build homes. 
  • It is always a good sign when a buyer starts envisioning their furniture in a home. With a floor plan, the buyer can already know the layout and envision their furniture in the home prior to even stepping through the door. 
  • Many buyers of older homes are looking to remodel or plan to make the  home they buy their own in some way (thank you HGTV!). Therefore, a floor plan will immediately let those buyers know what their options are for making an addition to the house. Or, for example, if they wish to replace flooring they will be able to configure the SF of materials and the costs associated from the drawing. 

Basic Floor Plan

Detailed Floor Plan

Floor Plan with Furniture Layout

AutoCAD/Revit Renderings

  •  For certain properties, a rendering of a building or property using the architectural design program Revit may be needed. Take for example the listing for the 1276 SF log cabin. This cabin was the original building to a subdivision of larger brick homes which made it difficult to sell and it sat on the market for nearly 2 years. The problem was that the highest and best use for this cabin was for someone to see it as a possible guest house or pool house to the construction of a larger home that would fit within the parameters of the subdivision. By providing a concept rendering of a possible design within the listing and targeting clients interested in building a home, the cabin went pending in 31 days!

Photography: A new perspective can make the difference

Expired Listing

My Listing

Expired Listing

My Listing

Client Drone Video

Client Listing Video

Increased Exposure: coming soon with NWArealestate.com

Unique URLs for Each Listing

Coming Soon!

Yard Signs and Riders

Coming Soon!

Collections

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Targeted Advertising

Coming Soon!

Set up a Listing Appointment